Wanted to pass along some feedback from our customers that we get fairly consistently. When they log in and it takes them directly to their account page, they get really tripped up about how to start a new plan. I've attached a screenshot. The "new plan" button link is really small. Is there a way you guys could turn this more into a button to highlight it?
Part of the reason for this is that we aren't really using this as a subscription plan function, so I think our customers don't see this as a "plan", but rather as a one-time meal purchase. I think a "cart" verbiage/function (instead of a recurring plan) would be more clear to them. I realize that not all of your customers probably feel this way, that's why I'm thinking just a bigger button would be more helpful.